ÖHMANS BYGG

Construction Contractor
Concept & Content

This long lasting relationship began with us holding a workshop about social media and its importance. They wanted to make it reality, but wasn’t ready to ride to the sunset alone. We have since then created concepts and content for social media and other channel. The tonality for their channels is a bit loud and quirky in comparison to the industry. The goal with this was to break the stigma of this man dominated industry, make people laugh and be relatable to a wider audience. What better way to connect than using a clear undertone of humor and a “not so perfect” look. The results? New hires, new projects, a couple of PR opportunities and a wider organic reach. Not so dumb and very orange.

Orange you happy you read this? Ok we will stop there.